Scores by category

Each category averages its indicators' percentile scores among US cities and towns.

Safety74#4,060/15,637
Economy41#9,238/15,631
Housing85#2,235/14,977
Health45#8,662/15,609
Healthcare10#14,046/15,650
Environment97#409/15,453
Education30#11,000/15,649
Infrastructure30#10,972/15,650
Community64#5,595/15,651
Leisure & amenities41#9,275/15,651

Strengths · Weaknesses

Indicators where Loyal, Wisconsin ranks highest and lowest among US cities and towns (score = percentile, 100 = best). Values marked “Clark County value” are the county’s: the source publishes no figure for this city or town, and the county holding most of its residents stands in.

Strengths

Income inequality (Gini index) · low0.334
98/100Wisconsin 0.444United States 0.4832020-2024U.S. Census Bureau Census table B19083
Rent as share of income · low23.3%
96/100Wisconsin 27.2%United States 30.6%2020-2024U.S. Census Bureau Census table B25071
Public libraries · high2.9 /10k
95/100Wisconsin 0.8 /10kUnited States 0.5 /10k2024Institute of Museum and Library ServicesClark County value
Home price to income ratio · low1.8×
95/100Wisconsin 3.4×United States 4.1×2020-2024U.S. Census Bureau Census table B25077
Property crime rate · low405 /100k
93/100Wisconsin 1,017 /100kUnited States 1,535 /100k2025Federal Bureau of InvestigationCovers part of the area: some reporting agencies or member counties have no figureClark County value
Rent-burdened households · low32.6%
93/100Wisconsin 43.7%United States 51.1%2020-2024U.S. Census Bureau Census table B25070

Weaknesses

Primary care physicians · low14 /100k
2/100Wisconsin 82 /100kUnited States 76 /100k2022University of Wisconsin Population Health InstituteClark County value
Access to exercise opportunities · low34.9%
4/100Wisconsin 83.6%United States 84.5%2022 & 2024University of Wisconsin Population Health InstituteClark County value
Flu vaccinations · low27.0%
4/100Wisconsin 50.0%United States 44.0%2023University of Wisconsin Population Health InstituteClark County value
Pharmacies · low0.6 /10k
4/100Wisconsin 1.7 /10kUnited States 1.8 /10k2025U.S. Bureau of Labor StatisticsClark County value
Effective property tax rate · high1.99%
8/100Wisconsin 1.32%United States 0.94%2020-2024U.S. Census Bureau Census table B25090
Arts, entertainment and recreation · low1.7 /10k
8/100Wisconsin 4.8 /10kUnited States 5.5 /10k2025U.S. Bureau of Labor StatisticsClark County value

Trends

The largest changes over about five years, next to the country's over the same periods.

PopulationRising
1,225 (2015-2019) → 1,363 (2020-2024)
+11%5 yearsCensus table B01003US 328,329,953 → 340,003,797
Rent-burdened householdsWorsening
24.8% (2015-2019) → 32.6% (2020-2024)
+7.8 pts5 yearsCensus table B25070US 49.6% → 51.1%
Median household incomeImproving
$52,929 (2015-2019) → $65,284 (2020-2024)
+23%5 yearsCensus table B19013US $65,712 → $81,604
Child poverty rateImproving
17.6% (2015-2019) → 13.6% (2020-2024)
−4 pts5 yearsCensus table B17001US 16.8% → 15.5%
Unemployment rateWorsening
2.5% (2015-2019) → 6.4% (2020-2024)
+3.9 pts5 yearsCensus table B23025US 3.7% → 4.0%
Bachelor's degree or higherWorsening
17.4% (2015-2019) → 13.7% (2020-2024)
−3.6 pts5 yearsCensus table B15003US 32.1% → 35.7%

What changed in five years

How each measure moved between two periods about five years apart, read against whether more or less is better, the published margin of error and the same change in other places.

Over about five years, Loyal, Wisconsin improved on 1 of 12 measures with a comparison and declined on 0. 11 moved within the margin of error and 0 barely changed.

Earlier (2015-2019)
Latest (2020-2024)
Lower standingHigher standing

Position is the place's standing among cities and towns: further right is better, whichever way the measure counts.

Improved1

Household income+23%$52,929 → $65,284

Declined0

No measure declined by more than its margin of error.

All 12 measures

Change of every measure of Loyal, Wisconsin between two periods about five years apart
Measure	Before	After	Change	Reading	Favourable vs peers
Average commute time	20.8 min2015-2019	21.6 min2020-2024	+0.7 min	Within the margin of error	39%
Bachelor's degree or higher	17.4%2015-2019	13.7%2020-2024	−3.6 points	Within the margin of error	10%
Broadband subscriptions	83.6%2015-2019	84.2%2020-2024	+0.5 points	Within the margin of error	10%
Effective property tax rate	2.29%2015-2019	1.99%2020-2024	−0.3 points	Within the margin of error	74%
High school diploma or higher	94.2%2015-2019	93.1%2020-2024	−1 points	Within the margin of error	22%
Home price to income ratio	1.8×2015-2019	1.8×2020-2024	+0.0×	Within the margin of error	77%
Income inequality (Gini index)	0.3982015-2019	0.3342020-2024	−0.065	Within the margin of error	89%
Median household income	$52,9292015-2019	$65,2842020-2024	+23%	Improved	40%
Poverty rate	12.5%2015-2019	11.8%2020-2024	−0.7 points	Within the margin of error	50%
Rent as share of income	21.5%2015-2019	23.3%2020-2024	+1.8 points	Within the margin of error	41%
Rent-burdened households	24.8%2015-2019	32.6%2020-2024	+7.8 points	Within the margin of error	29%
Uninsured residents (under 65)	11.5%2015-2019	9.7%2020-2024	−1.8 points	Within the margin of error	67%

“Against peers” compares the change with the same change in the 14640 cities and towns that have the same two periods. It describes how common a change is, not why it happened.

Sources: American Community Survey 5-Year Estimates. Values are the latest and the one five years earlier of the same publisher dataset; datasets that changed publisher in between are never compared.

Survey estimates (American Community Survey) compare the two most recent 5-year windows that do not share years, so the margin of error of the difference holds. The 2015-2019 window predates the pandemic and 2020-2024 includes it.
A change counts only when it is larger than 1.645 times the square root of the two standard errors squared, summed (a 90% margin). Measures published without a margin must change by at least 5% to count.
“Against peers” compares the change with the same change in the 15651 cities and towns that have the same two periods. It describes how common a change is, not why it happened.
Standing is a percentile among the same places: 0 is the lowest value on the measure (or the worst when lower is better), 100 the best.

Cities and towns like Loyal, Wisconsin five years ago that improved

The places whose measures looked most like those of Loyal, Wisconsin in the earlier period, ranked by how many measures improved beyond the margin of error, minus how many declined. A comparison of published data, not a forecast and not advice.

For comparison, Loyal, Wisconsin itself moved −6.6 points in standing on average over the same 10 measures (standings of all places average about zero).

How the ranking works

Similarity is the root-mean-square difference of standings in the earlier period over the measures most places have. Places are ranked by measures that improved beyond the margin of error minus those that declined (a count that estimation noise in small places cannot inflate), then by the mean change of standing over the measures a place has in both periods. Only places with more improvements than declines and a rise in standing are listed. Standings are relative, so a place can improve in absolute terms and still lose standing.

Who lives here

Age, race and education of residents, from the American Community Survey. Shares are of all residents (age), residents of every origin (race) or adults 25 and over (education).

Age and sex

1,363 residents (±234)

Men
Women

80 and over†
70–79†
60–69†
50–59†
40–49†
30–39†
20–29†
10–19†
Under 10†

Share of all residents, each sex

Biggest shift since 2015–2019: 10–19 women (−4.9 points).

† Wide margin of error (more than 30% of the estimate): read with care.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B01001View table on data.census.gov

Race and Hispanic origin

1,363 residents (±234)

Loyal, Wisconsin
Wisconsin share

White93%1,268
Black0.0%0
Hispanic or Latino0.7%†9
Asian0.0%0
American Indian and Alaska Native0.0%0
Native Hawaiian and Pacific Islander0.0%0
Other or two or more races6.3%†86

Biggest shift since 2015–2019: Other or two or more races (+4.4 points).

† Wide margin of error (more than 30% of the estimate): read with care.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B03002View table on data.census.gov

Education

933 residents (±147)

Loyal, Wisconsin
Wisconsin share

No high school diploma6.9%†64
High school or GED46%431
Some college21%194
Associate degree12%†116
Bachelor's degree12%†111
Graduate degree1.8%†17

No change since 2015–2019 is larger than the margin of error.

† Wide margin of error (more than 30% of the estimate): read with care.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B15003View table on data.census.gov

Counts are survey estimates, each with a margin of error. The grouping into ranges is ours; every count is the Census Bureau's.

Income

How household income is spread, not just the middle: each bar is the share of households in that income range.

Household income

607 households (±87)

Loyal, Wisconsin
Wisconsin share

Under $25k16%†96
$25k–50k15%†90
$50k–75k28%†167
$75k–100k20%†122
$100k–150k16%†100
$150k–200k5.3%†32
$200k or more0.0%0

Biggest shift since 2015–2019: $25k–50k (−11.9 points).

† Wide margin of error (more than 30% of the estimate): read with care.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B19001View table on data.census.gov

Counts are survey estimates, each with a margin of error. The grouping into ranges is ours; every count is the Census Bureau's.

Homes

Who owns and who rents, what homes cost, and what the housing stock looks like.

Owners and renters

607 households (±87)

Loyal, Wisconsin
Wisconsin share

Own75%458
Rent25%149

No change since 2015–2019 is larger than the margin of error.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B25003View table on data.census.gov

Rent paid

146 households (±40)

Loyal, Wisconsin
Wisconsin share

Under $75038%†55
$750–1,00042%†62
$1,000–1,50020%†29

Home values

458 homes (±77)

Loyal, Wisconsin
Wisconsin share

Under $150k63%288
$150k–250k31%†142
$250k–400k6.1%†28

Age of homes

642 homes (±88)

Loyal, Wisconsin
Wisconsin share

2010 or later0.0%0
2000–20094.2%†27
1980–199912%†78

Size of homes

642 homes (±88)

Loyal, Wisconsin
Wisconsin share

Studio0.0%0
1 bedroom7.9%†51
2 bedrooms18%113

Counts are survey estimates, each with a margin of error. The grouping into ranges is ours; every count is the Census Bureau's.

Getting to work

How workers travel to their job and how long it takes them.

How people get to work

668 workers (±99)

Loyal, Wisconsin
Wisconsin share

Drive alone80%537
Carpool4.2%†28
Public transit1.3%†9
Walk5.8%†39
Bike0.0%0
Work from home7.0%†47
Other1.2%†8

No change since 2015–2019 is larger than the margin of error.

† Wide margin of error (more than 30% of the estimate): read with care.

Table view

American Community Survey 5-year estimates, 2020–2024 · Table B08301View table on data.census.gov

Time to get to work

621 workers (±98)

Loyal, Wisconsin
Wisconsin share

Under 15 min40%247
15–29 min23%145
30–44 min30%†185

Counts are survey estimates, each with a margin of error. The grouping into ranges is ours; every count is the Census Bureau's.

Local businesses

Employer businesses and sole proprietors by industry, per resident and against the state and the nation. Counts of businesses next to counts of people, not a measure of demand.

The Census Bureau publishes business counts by county, not by city, so these are the figures of Clark County, the county holding most of Loyal's residents.

Clark County has 779 employer establishments, 223 for every 10,000 residents (0.90× the US rate of 248; 0.91× Wisconsin's), with 9,517 paid employees at an average annual pay of $49,908. The Census Bureau also counts 2,777 nonemployer businesses, mostly sole proprietors.

Establishments: 779; 2,777 nonemployers
Per 10,000 residents: 223; US 248 · Wisconsin 244
Paid employees: 9,517
Average annual pay: $49,908; US $68,342

Employer establishments, employees, average pay and nonemployers of Clark County by industry, with the density per resident against the nation

Specialty trade contractors	87	24.9	1.61×More than typical	325	$58,148	275
Restaurants and other eating places	47	13.5	0.73×Fewer than typical	436	$14,608	15
Foundation, structure and building exterior contractors	41	11.8	3.73×More than typical	151	$63,543	62
Truck transportation	39	11.2	2.21×More than typical	404	$62,807	175
Ambulatory health care services	37	10.6	0.51×Fewer than typical	185	$47,989	36
Religious organizations	31	8.9	1.60×More than typical	174	$17,586	—
Full-service restaurants	29	8.3	1.08×About typical	201	$10,224	4
Construction of buildings	26	7.5	0.99×About typical	77	$54,987	141
Automotive repair and maintenance	25	7.2	1.42×More than typical	72	$36,389	69
Building equipment contractors	21	6	1.00×About typical	100	$57,640	33
Drinking places (alcoholic beverages)	20	5.7	4.73×More than typical	48	$10,021	26
Gasoline stations	20	5.7	1.77×More than typical	303	$26,208	—

Rank places for an industry Open Clark County

County Business Patterns (2023); Nonemployer Statistics (2024)

Per-resident figures divide by the population estimate of 2023: 34,880 residents here, 336,755,052 in the United States. County Business Patterns counts establishments in 2023; the Nonemployer Statistics count businesses in 2024.
“More than typical” is a density at least 1.25 times the nation's per resident, “fewer” at most 0.8 times, with at least 10 establishments. It compares counts of businesses with counts of people: it says nothing about demand, incomes, size, quality or profit, and visitors and commuters are not residents.
The Census Bureau adds noise to employment and payroll to protect confidentiality, and withholds some figures: an industry with few establishments can show employees or pay as unavailable.
Industries overlap: a narrower industry (full-service restaurants) is part of a broader one (restaurants), so the rows do not add up.
Industries follow the North American Industry Classification System; the two surveys use different editions (NAICS 2017 and 2022), which this page matches industry by industry.

Federal contracts performed here

In FY2026, an estimated $0 of federal contract obligations were for work performed in Loyal, Wisconsin: $0 per resident (US $1,994).

Obligations: $0
Per resident: $0; US $1,994
Sole-source: —; US 30%
Single offer: —; US 8.8%

A signal is a reason to look closer, not evidence of wrongdoing: most sole-source awards are lawful and justified.

Top buying agencies

Top recipients

Spending by fiscal year

190.8FY2019

What was bought

Source: Federal contract transactions (Federal Procurement Data System) (U.S. Department of the Treasury, USAspending.gov), data current to Oct 3, 2026, loaded Oct 3, 2026.

How this is estimated

Agencies report each contract action's place of performance as a county and a ZIP code. A ZIP code's money is split among the cities it covers by the share of its land inside each (Census 2020 ZIP code tabulation areas); the part outside city limits stays with the county.

The place of performance is what the contracting agency reports, often the contractor's office rather than where the work happens.
Shares are of land, not of people or businesses: a ZIP code that is mostly rural land but has its offices in town gives the town less than it should.
ZIP codes that are not mapped areas (post office boxes, the unique ZIP codes of large federal sites and companies) stay with their county, unless one city covers nearly all of it.
Counts of actions and awards include those only partly in Loyal, Wisconsin, so they do not add up across cities.

Loyal, Wisconsin's figures are part of those of Clark County, WI ($18.6K in FY2026), never added to them: 0.0% of that total.

Grants and other federal assistance are counted by county here, not split among cities: Loyal is mostly in Clark County.

See federal money in Clark County

Representation in Congress

Members serving today, with their record in the current Congress (party-unity votes cast with their caucus, roll calls missed). Not a grade.

Loyal, Wisconsin is represented in the 119th Congress by these members.

House

Thomas P. TiffanyR-WI-7 · 100% of residentsWith party 99%Missed 10.4%

Senate

Explore Congress The 2026 races

County

A city can lie in several counties. Some indicators are published for counties only: the page marks them.

Clark County53100% of residents

Other cities and towns in Clark County

Largest first.

Similar cities and towns

Closest indicator profiles across the country (no model: score distances).

Data and sources

Latest published value of each indicator; periods differ by source. Values flagged by their publisher are marked.

PLACES: Local Data for Better HealthCenters for Disease Control and Prevention · release 2025
Local Area Unemployment StatisticsU.S. Bureau of Labor Statistics · release 2025
American Community Survey 5-Year EstimatesU.S. Census Bureau · release 2017-2024
Building Permits SurveyU.S. Census Bureau · release 2026-08
Population Estimates ProgramU.S. Census Bureau · release 2025
Small Area Health Insurance EstimatesU.S. Census Bureau · release 2024
Small Area Income and Poverty EstimatesU.S. Census Bureau · release 2024
County Health Rankings & RoadmapsUniversity of Wisconsin Population Health Institute · release 2022-2025+2026-03-supplement

JSON · /api/v1/places/5546075