City · Brown County, Wisconsin

De Pere, Wisconsin

De Pere is a city in Brown County, Wisconsin, part of the Green Bay, WI metro area. It has 25,301 residents. De Pere, Wisconsin has a quality-of-life score of 95 out of 100 (very high), ranking #732 of 15,651 US cities and towns. Within Wisconsin it ranks #86 of 396 cities and towns. It ranks best on rent-burdened households (low), rent as share of income (low) and loneliness (low). It ranks worst on distance to an Amtrak station (high), days with unhealthy air (high) and child care cost burden (high).

95Very high

Quality-of-life score: #732 of 15,651 cities and towns
Wisconsin: #86 of 396 in WI
Population: 25,301 (2020-2024)
Land area: 12 mi²
Density: 2,116.1 /mi²
FIPS code: 5519775

Percentile-based score (100 is the best in the country) from 76 of 80 indicators, with the default “Explorer” weights.

Open in the map

Scores by category

Each category averages its indicators' percentile scores among US cities and towns.

Safety78#3,349/15,637
Economy76#3,697/15,631
Housing94#974/14,977
Health72#4,432/15,609
Healthcare87#2,095/15,650
Environment71#4,434/15,453
Education76#3,829/15,649
Infrastructure88#1,916/15,650
Community90#1,560/15,651
Leisure & amenities70#4,690/15,651

Strengths · Weaknesses

Indicators where De Pere, Wisconsin ranks highest and lowest among US cities and towns (score = percentile, 100 = best). Values marked “Brown County value” are the county’s: the source publishes no figure for this city or town, and the county holding most of its residents stands in.

Strengths

Rent-burdened households · low31.6%
100/100Wisconsin 43.7%United States 51.1%2020-2024U.S. Census Bureau Census table B25070
Rent as share of income · low19.9%
97/100Wisconsin 27.2%United States 30.6%2020-2024U.S. Census Bureau Census table B25071
Loneliness · low29.6%
97/100Wisconsin 31.6%United States 33.2%2023Centers for Disease Control and PreventionModel-based estimate
Preventable hospital stays · low1,540 /100k
96/100Wisconsin 2,596 /100kUnited States 2,769 /100k2023University of Wisconsin Population Health InstituteBrown County value
High school diploma or higher · high96.5%
95/100Wisconsin 93.6%United States 89.6%2020-2024U.S. Census Bureau Census table B15003
Traffic deaths · low5.1 /100k
95/100Wisconsin 10.2 /100kUnited States 12.3 /100k2020-2024National Highway Traffic Safety AdministrationProvisional dataBrown County value

Weaknesses

Distance to an Amtrak station · high94 mi
11/100Wisconsin 40 miUnited States 43 mi2026Federal Aviation Administration · Bureau of Transportation Statistics · U.S. Census BureauBrown County value
Days with unhealthy air · high3.0%
13/1002025U.S. Environmental Protection AgencyBrown County value
Child care cost burden · high38.0%
13/100Wisconsin 30.9%United States 27.9%2023 & 2024University of Wisconsin Population Health InstituteBrown County value
High ozone days · high3 days
21/100Wisconsin 4 daysUnited States 7 days2022Centers for Disease Control and Prevention · U.S. Environmental Protection AgencyBrown County value
Grocery stores · low1.2 /10k
22/100Wisconsin 1.5 /10kUnited States 1.7 /10k2025U.S. Bureau of Labor StatisticsBrown County value
Adult obesity · high40.0%
22/100Wisconsin 39.2%United States 38.2%2023University of Wisconsin Population Health InstituteModel-based estimate

Trends

The largest changes over about five years, next to the country's over the same periods.

New homes permittedImproving
2.1 /1k (2021) → 7.1 /1k (Sep 2025–Aug 2026)
+245%5 yearsUS 5.2 /1k → 4.2 /1k
Home price to income ratioWorsening
2.5× (2015-2019) → 3.3× (2020-2024)
+35%5 yearsCensus table B25077US 3.5× → 4.1×
Broadband subscriptionsImproving
88.2% (2015-2019) → 93.0% (2020-2024)
+4.8 pts5 yearsCensus table B28002US 82.7% → 91.0%
Rent as share of incomeImproving
23.7% (2015-2019) → 19.9% (2020-2024)
−3.8 pts5 yearsCensus table B25071US 29.8% → 30.6%
Rent-burdened householdsImproving
35.2% (2015-2019) → 31.6% (2020-2024)
−3.6 pts5 yearsCensus table B25070US 49.6% → 51.1%
Median household incomeImproving
$72,286 (2015-2019) → $84,869 (2020-2024)
+17%5 yearsCensus table B19013US $65,712 → $81,604

What changed in five years

How each measure moved between two periods about five years apart, read against whether more or less is better, the published margin of error and the same change in other places.

Over about five years, De Pere, Wisconsin improved on 3 of 14 measures with a comparison and declined on 1. 10 moved within the margin of error and 0 barely changed.

Earlier (2015-2019)
Latest (2020-2024)
Lower standingHigher standing

Position is the place's standing among cities and towns: further right is better, whichever way the measure counts.

Improved3

Property tax−0.5 points1.89% → 1.39%
Broadband+4.8 points88.2% → 93.0%
Household income+17%$72,286 → $84,869

Declined1

Price / income+0.9×2.5× → 3.3×

All 14 measures

Change of every measure of De Pere, Wisconsin between two periods about five years apart
Measure	Before	After	Change	Reading	Favourable vs peers
Average commute time	18.2 min2015-2019	17.3 min2020-2024	−0.9 min	Within the margin of error	58%
Bachelor's degree or higher	39.5%2015-2019	37.7%2020-2024	−1.8 points	Within the margin of error	17%
Broadband subscriptions	88.2%2015-2019	93.0%2020-2024	+4.8 points	Improved	31%
Child poverty rate	6.2%2015-2019	5.8%2020-2024	−0.4 points	Within the margin of error	48%
Effective property tax rate	1.89%2015-2019	1.39%2020-2024	−0.5 points	Improved	90%
High school diploma or higher	96.1%2015-2019	96.5%2020-2024	+0.4 points	Within the margin of error	38%
Home price to income ratio	2.5×2015-2019	3.3×2020-2024	+0.9×	Declined	28%
Income inequality (Gini index)	0.4022015-2019	0.3982020-2024	−0.004	Within the margin of error	54%
Median household income	$72,2862015-2019	$84,8692020-2024	+17%	Improved	28%
Poverty rate	6.6%2015-2019	5.6%2020-2024	−1 points	Within the margin of error	53%
Rent as share of income	23.7%2015-2019	19.9%2020-2024	−3.8 points	Within the margin of error	78%
Rent-burdened households	35.2%2015-2019	31.6%2020-2024	−3.6 points	Within the margin of error	68%
Unemployment rate	2.6%2015-2019	1.7%2020-2024	−0.9 points	Within the margin of error	68%
Uninsured residents (under 65)	3.8%2015-2019	4.9%2020-2024	+1 points	Within the margin of error	34%

“Against peers” compares the change with the same change in the 14640 cities and towns that have the same two periods. It describes how common a change is, not why it happened.

Sources: American Community Survey 5-Year Estimates. Values are the latest and the one five years earlier of the same publisher dataset; datasets that changed publisher in between are never compared.

Survey estimates (American Community Survey) compare the two most recent 5-year windows that do not share years, so the margin of error of the difference holds. The 2015-2019 window predates the pandemic and 2020-2024 includes it.
A change counts only when it is larger than 1.645 times the square root of the two standard errors squared, summed (a 90% margin). Measures published without a margin must change by at least 5% to count.
“Against peers” compares the change with the same change in the 15651 cities and towns that have the same two periods. It describes how common a change is, not why it happened.
Standing is a percentile among the same places: 0 is the lowest value on the measure (or the worst when lower is better), 100 the best.

Cities and towns like De Pere, Wisconsin five years ago that improved

The places whose measures looked most like those of De Pere, Wisconsin in the earlier period, ranked by how many measures improved beyond the margin of error, minus how many declined. A comparison of published data, not a forecast and not advice.

For comparison, De Pere, Wisconsin itself moved −1.2 points in standing on average over the same 10 measures (standings of all places average about zero).

How the ranking works

Similarity is the root-mean-square difference of standings in the earlier period over the measures most places have. Places are ranked by measures that improved beyond the margin of error minus those that declined (a count that estimation noise in small places cannot inflate), then by the mean change of standing over the measures a place has in both periods. Only places with more improvements than declines and a rise in standing are listed. Standings are relative, so a place can improve in absolute terms and still lose standing.

Who lives here

Age, race and education of residents, from the American Community Survey. Shares are of all residents (age), residents of every origin (race) or adults 25 and over (education).

Age and sex

25,301 residents (±45)

Men
Women

80 and over†
70–79†
60–69

Income

How household income is spread, not just the middle: each bar is the share of households in that income range.

Household income

10,018 households (±403)

De Pere, Wisconsin
Wisconsin share

Under $25k7.8%779
$25k–50k19%1,877
$50k–75k16%1,601

Homes

Who owns and who rents, what homes cost, and what the housing stock looks like.

Owners and renters

10,018 households (±403)

De Pere, Wisconsin
Wisconsin share

Own65%6,556
Rent35%3,462

No change since 2015–2019 is larger than the margin of error.

Table view

Getting to work

How workers travel to their job and how long it takes them.

How people get to work

13,187 workers (±702)

De Pere, Wisconsin
Wisconsin share

Drive alone73%9,622
Carpool8.3%1,089
Public transit0.2%†23

Jobs and pay

What the largest occupations here pay, from the Bureau of Labor Statistics' Occupational Employment and Wage Statistics survey.

The Bureau of Labor Statistics publishes pay by metro area, not by county or city. The metro area page lists its largest occupations and lets you look up any job.

Pay in the Green Bay, WI

Local businesses

Employer businesses and sole proprietors by industry, per resident and against the state and the nation. Counts of businesses next to counts of people, not a measure of demand.

The Census Bureau publishes business counts by county, not by city, so these are the figures of Brown County, the county holding most of De Pere's residents.

Brown County has 6,722 employer establishments, 247 for every 10,000 residents (0.99× the US rate of 248; 1.01× Wisconsin's), with 142,969 paid employees at an average annual pay of $61,586. The Census Bureau also counts 17,019 nonemployer businesses, mostly sole proprietors.

Establishments: 6,722; 17,019 nonemployers
Per 10,000 residents: 247; US 248 · Wisconsin 244
Paid employees: 142,969
Average annual pay: $61,586; US $68,342

Employer establishments, employees, average pay and nonemployers of Brown County by industry, with the density per resident against the nation

Ambulatory health care services	476	17.5	0.84×About typical	9,316	$83,003	604
Specialty trade contractors	468	17.2	1.11×About typical	5,762	$76,605	1,001
Restaurants and other eating places	452	16.6	0.90×About typical	9,828	$19,469	62
Lessors of real estate	217	8	0.65×Fewer than typical	953	$46,246	2,021
Full-service restaurants	198	7.3	0.95×About typical	4,749	$21,821	37
Services to buildings and dwellings	190	7	1.04×About typical	1,432	$43,164	1,068
Limited-service restaurants	189	6.9	0.87×About typical	4,018	$17,194	14
Construction of buildings	182	6.7	0.88×About typical	1,436	$82,524	387
Truck transportation	178	6.5	1.29×More than typical	6,850	$79,720	324
Personal care services	153	5.6	1.18×About typical	758	$29,822	809
Building equipment contractors	152	5.6	0.93×About typical	3,011	$82,631	119
Insurance agencies and brokerages	149	5.5	1.25×About typical	945	$87,068	335

Rank places for an industry Open Brown County

County Business Patterns (2023); Nonemployer Statistics (2024)

Per-resident figures divide by the population estimate of 2023: 272,238 residents here, 336,755,052 in the United States. County Business Patterns counts establishments in 2023; the Nonemployer Statistics count businesses in 2024.
“More than typical” is a density at least 1.25 times the nation's per resident, “fewer” at most 0.8 times, with at least 10 establishments. It compares counts of businesses with counts of people: it says nothing about demand, incomes, size, quality or profit, and visitors and commuters are not residents.
The Census Bureau adds noise to employment and payroll to protect confidentiality, and withholds some figures: an industry with few establishments can show employees or pay as unavailable.
Industries overlap: a narrower industry (full-service restaurants) is part of a broader one (restaurants), so the rows do not add up.
Industries follow the North American Industry Classification System; the two surveys use different editions (NAICS 2017 and 2022), which this page matches industry by industry.

Federal contracts performed here

In FY2026, an estimated $72.5K of federal contract obligations were for work performed in De Pere, Wisconsin: $2.87 per resident (US $1,995).

Obligations: $72.5K; +433% vs FY2025
Per resident: $2.87; US $1,995
Sole-source: 84%; US 30%
Single offer: 0.0%; US 8.8%

A signal is a reason to look closer, not evidence of wrongdoing: most sole-source awards are lawful and justified.

Top buying agencies

Top recipients

FOTH INFRASTRUCTURE & ENVIRONMENT, LLC$50.4K69%
FLUID SYSTEM COMPONENTS, INC.$11.8K16%
BIS AUTOMATION, INC.$10.4K14%

Spending by fiscal year

180.9KFY2017
34KFY2018
242.2KFY2019
176.3KFY2020
129.1KFY2021
-1.3KFY2022
213.2KFY2023
6.9KFY2024

Top industries (NAICS)

Legal services · 5411$50.4K69%
Ship and boat building · 3366$10.4K14%
Other fabricated metal product manufacturing · 3329$6,3758.8%
Motor vehicle parts manufacturing · 3363$1,9182.6%
Other general purpose machinery manufacturing · 3339$1,2771.8%
Semiconductor and other electronic component manufacturing · 3344$735

Source: Federal contract transactions (Federal Procurement Data System) (U.S. Department of the Treasury, USAspending.gov), data current to Oct 6, 2026, loaded Oct 6, 2026.

How this is estimated

Agencies report each contract action's place of performance as a county and a ZIP code. A ZIP code's money is split among the cities it covers by the share of its land inside each (Census 2020 ZIP code tabulation areas); the part outside city limits stays with the county.

The place of performance is what the contracting agency reports, often the contractor's office rather than where the work happens.
Shares are of land, not of people or businesses: a ZIP code that is mostly rural land but has its offices in town gives the town less than it should.
ZIP codes that are not mapped areas (post office boxes, the unique ZIP codes of large federal sites and companies) stay with their county, unless one city covers nearly all of it.
Counts of actions and awards include those only partly in De Pere, Wisconsin, so they do not add up across cities.

De Pere, Wisconsin's figures are part of those of Brown County, WI ($62.4M in FY2026), never added to them: 0.1% of that total.

Grants and other federal assistance are counted by county here, not split among cities: De Pere is mostly in Brown County.

See federal money in Brown County

Representation in Congress

Members serving today, with their record in the current Congress (party-unity votes cast with their caucus, roll calls missed). Not a grade.

De Pere, Wisconsin is represented in the 119th Congress by these members.

House

Tony WiedR-WI-8 · 100% of residentsWith party 99%Missed 1.2%

Senate

Explore Congress The 2026 races

County

A city can lie in several counties. Some indicators are published for counties only: the page marks them.

Brown County95100% of residents

Metro area

The metro or micro area the city belongs to.

Green Bay, WI94

Other cities and towns in Brown County

Largest first.

Similar cities and towns

Closest indicator profiles across the country (no model: score distances).

Data and sources

Latest published value of each indicator; periods differ by source. Values flagged by their publisher are marked.

PLACES: Local Data for Better HealthCenters for Disease Control and Prevention · release 2025
Local Area Unemployment StatisticsU.S. Bureau of Labor Statistics · release 2025
American Community Survey 5-Year EstimatesU.S. Census Bureau · release 2017-2024
Building Permits SurveyU.S. Census Bureau · release 2026-08
Population Estimates ProgramU.S. Census Bureau · release 2025
Small Area Health Insurance EstimatesU.S. Census Bureau · release 2024
Small Area Income and Poverty EstimatesU.S. Census Bureau · release 2024
County Health Rankings & RoadmapsUniversity of Wisconsin Population Health Institute · release 2022-2025+2026-03-supplement

JSON · /api/v1/places/5519775

Scores by category

Strengths · Weaknesses

Strengths

Weaknesses

Trends