Industry · NAICS 5121

Motion picture and video industries

The United States has 25,641 employer establishments in motion picture and video industries (0.8 per 10,000 residents), employing 307,031 people at an average annual pay of $61,214, plus 132,060 nonemployer businesses.

In the United States

Establishments
25,641
132,060 nonemployers
Per 10,000 residents
0.8
Paid employees
307,031
Average annual pay
$61,214

Places ranked by residents per establishment

Places ranked by residents per establishment: more residents for each business, fewer competitors per resident. A count, not a measure of demand: retirement areas, low incomes or tourism change what a business needs.

Places
State
Size
Motion picture and video industries by residents per establishment
#Placevs US
1Augusta-Richmond County, GA-SC629,988789,9980.10.15×63$21,889103
2Stockton-Lodi, CA806,055989,5620.10.15×208$22,466113
3Jackson, MS609,365787,0520.10.15×128$15,688116
4McAllen-Edinburg-Mission, TX901,0961181,9180.10.16×415$13,448125
5Montgomery, AL386,409577,2820.10.17×96$12,52163
6Gulfport-Biloxi, MS422,383670,3970.10.19×112$15,73251
7Clarksville, TN-KY340,083568,0170.10.19×81$22,64251
8Spartanburg, SC385,705664,2840.20.20×52$19,44273
9Huntington-Ashland, WV-KY-OH368,327661,3880.20.21×130$14,31541
10Visalia, CA480,816860,1020.20.22×139$23,06555
11Toledo, OH599,7511059,9750.20.22×121$18,802101
12Longview, TX294,161558,8320.20.22×77$17,41644
13Mobile, AL411,693758,8130.20.22×78$22,62861
14Bakersfield-Delano, CA917,5991753,9760.20.24×329$21,283153
15Fresno, CA1,188,9362351,6930.20.25×340$25,835155
16El Paso, TX876,6411751,5670.20.25×834$15,242141
17Ocala, FL412,300851,5380.20.25×77$28,88383
18Yakima, WA257,314551,4630.20.26×129$29,54332
19Vallejo, CA451,377950,1530.20.26×177$21,181100
20Brownsville-Harlingen, TX428,906947,6560.20.28×171$15,88947
21York-Hanover, PA466,0681046,6070.20.28×94$21,58582
22Topeka, KS232,355546,4710.20.28×77$13,01325
23Winston-Salem, NC696,6531546,4440.20.28×115$18,757181
24Slidell-Mandeville-Covington, LA275,871645,9790.20.29×94$20,734128
25Killeen-Temple, TX502,4971145,6820.20.29×257$16,44459

1–25 of 260 places

Sources: County Business Patterns (2023); Nonemployer Statistics (2024).

  • Residents per establishment is the place's population estimate for 2023 divided by its establishments; more residents per business means fewer competitors per resident. Places with fewer than the minimum establishments are left out because a handful of businesses makes the ratio jump around.
  • Metro areas are made of whole counties and their figures are the exact sums of those counties'. A metro area is listed under its principal state.
  • This compares counts of businesses with counts of residents. It does not measure demand, spending power, visitors, the size or quality of the businesses, or whether a market is open. Employment and payroll carry the Census Bureau's noise infusion.
  • County Business Patterns 2023 uses NAICS 2017 codes; the nonemployer figures use NAICS 2022. Industries are matched by name between editions.
  • Growth needs a second reference year of County Business Patterns in the same industry classification; only 2023 is loaded, so there is no growth column yet.

Federal contracts in this industry

Federal agencies obligated $42.9M on contracts under NAICS 5121 in fiscal year 2026, nationwide (330 awards, each counted once per county where it was performed).

Counties

  1. 19 awards
  2. 5 awards
  3. 7 awards
  4. 57 awards
  5. 12 awards
  6. 2 awards
  7. 5 awards
  8. 16 awards
  9. 4 awards
  10. 2 awards

Cities and towns

  1. 11 awards
  2. 5 awards
  3. 57 awards
  4. 2 awards
  5. 16 awards
  6. 6 awards
  7. 11 awards
  8. 2 awards
  9. 11 awards
  10. 5 awards

Where the work was performed, as agencies report it (often the contractor's office). Metro areas are the exact sums of their counties. Cities are estimated: each action's county money split by the share of its ZIP code's land inside the city, so a city's figure is part of its county's.

USAspending.gov, prime award contract transactions (FPDS)